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Bridging Micro-Cognition and Macro-Environment: A Generative Agent-Based Framework for Entrepreneurial Ecosystem Simulation

An innovative simulation framework integrating generative agent-based modeling with the External Enabler approach to understand how micro-level entrepreneurial cognition responds to macro-level environmental changes

Abstract

This research proposes an innovative simulation framework that integrates generative agent-based modeling (GABM) with the External Enabler (EE) framework to capture the internal decision-making processes of entrepreneurs and the enabling influence of macro-environmental changes. By leveraging large language models (LLMs) to simulate rich internal perspectives—including personal traits, knowledge, and experiences—and incorporating social connections and cultural context, the model aims to simulate entrepreneurial behavior from the micro-level.

Furthermore, by embedding external enablers (e.g., technological breakthroughs, regulatory changes, crises like Covid-19) into the simulation, we validate reactions and predict future strategic outcomes. This integrated framework offers both firm-level and individual-level decision support and aims to bridge the gap between qualitative insights and aggregate-level patterns.

Key Innovation: First framework to combine LLM-powered cognitive modeling with systematic external enabler analysis for entrepreneurship research

Research Questions:

  1. How can generative AI enhance traditional agent-based models to capture entrepreneurial cognition?
  2. What mechanisms link macro-level environmental changes to micro-level entrepreneurial decisions?
  3. How do external enablers interact with individual cognitive processes to shape venture creation?

Expected Contributions:

  • Theoretical: Integration of cognitive modeling with environmental analysis
  • Methodological: Novel GABM-EE simulation framework
  • Practical: Strategic insights for entrepreneurs and policymakers

1. Introduction and Problem Statement

Entrepreneurial ecosystems are inherently complex and adaptive systems where individual cognitive processes interact with environmental forces to create emergent patterns of venture creation and innovation. Understanding these dynamics requires methodological approaches that can capture both the rich internal world of entrepreneurial decision-making and the macro-level forces that shape opportunity landscapes.

Limitations of Traditional Agent-Based Models

Traditional agent-based models (ABMS) in entrepreneurship research rely on pre-programmed behavioral rules that fail to capture the fluid, adaptive nature of entrepreneurial cognition:

  • Static Decision Rules: Fixed behavioral patterns that cannot adapt to novel situations
  • Limited Cognitive Modeling: Oversimplified representation of human reasoning processes
  • Modeler Bias: Researcher assumptions embedded in behavioral specifications
  • Context Insensitivity: Inability to respond authentically to diverse environmental conditions

Gaps in Environmental Analysis

Existing approaches struggle to systematically model how macro-level changes influence individual entrepreneurial decisions:

  • Disconnected macro and micro levels of analysis
  • Limited understanding of transmission mechanisms
  • Insufficient modeling of environmental complexity and dynamics

The Missing Link: Micro-Macro Integration

Current entrepreneurship research faces a fundamental challenge in connecting:

  1. Individual Cognitive Processes:

    • Opportunity recognition and evaluation
    • Risk assessment and decision-making
    • Learning and adaptation patterns
    • Creative problem-solving approaches
  2. Environmental Enablement Mechanisms:

    • Technological disruptions and innovations
    • Regulatory changes and policy shifts
    • Economic crises and market transformations
    • Cultural and social evolution

Methodological Limitations:

  • Qualitative studies provide rich insights but lack scalability
  • Quantitative approaches miss cognitive complexity
  • Simulation models oversimplify human behavior
  • Environmental analysis remains largely descriptive

Innovative Integration Framework

Our proposed solution combines cutting-edge generative AI with established entrepreneurship theory:

Generative Agent-Based Modeling (GABM):

  • LLM-powered agents with authentic cognitive processes
  • Dynamic adaptation to novel situations and contexts
  • Rich internal reasoning and decision-making patterns
  • Emergent behaviors not pre-programmed by researchers

External Enabler (EE) Framework Integration:

  • Systematic modeling of macro-level environmental changes
  • Clear mechanisms linking environment to individual behavior
  • Temporal and spatial modeling of enabler effects
  • Multi-level analysis from individual to ecosystem scales

Expected Breakthroughs:

  • First realistic simulation of entrepreneurial cognition
  • Validated framework for environmental impact analysis
  • Predictive capabilities for ecosystem evolution
  • Evidence-based policy and strategy recommendations

1.1 Research Objectives

Theoretical Integration

Develop a comprehensive theoretical framework that bridges individual cognitive processes with environmental enablement mechanisms, advancing our understanding of entrepreneurial ecosystem dynamics.

Methodological Innovation

Create a novel simulation methodology that combines generative AI capabilities with systematic environmental analysis, establishing new standards for computational entrepreneurship research.

Empirical Validation

Validate the framework against real-world entrepreneurial outcomes, demonstrating its predictive accuracy and practical utility for decision-making and policy analysis.

Practical Application

Provide actionable insights for entrepreneurs, investors, and policymakers on how to leverage environmental changes and support entrepreneurial ecosystem development.

2. Theoretical Framework

2.1 Conceptual Architecture

Our framework operates on three interconnected theoretical foundations:

2.2 Integrated Framework Model

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Type

3. Navigation to Detailed Sections

4. Research Significance and Impact

4.1 Scientific Contributions

Paradigm Shift: Moving from rule-based simulation to cognitive modeling represents a fundamental advancement in computational social science approaches to entrepreneurship research.

Theoretical Advances:

  • First integration of cognitive modeling with environmental enablement analysis
  • Novel framework for understanding micro-macro linkages in entrepreneurship
  • Advanced theory of how external changes propagate through cognitive processes

Methodological Innovations:

  • Pioneering use of LLMs for entrepreneurship simulation
  • Systematic integration of GABM with environmental analysis
  • New validation approaches for cognitive modeling accuracy

4.2 Practical Applications

For Entrepreneurs:

  • Evidence-based insights on opportunity timing and environmental analysis
  • Cognitive training and decision-making support tools
  • Strategic frameworks for navigating environmental uncertainty

For Policymakers:

  • Predictive models for policy impact assessment
  • Evidence-based ecosystem development strategies
  • Intervention timing and targeting optimization

For Investors and Accelerators:

  • Enhanced due diligence and opportunity evaluation frameworks
  • Portfolio strategy guidance based on environmental analysis
  • Improved understanding of entrepreneur cognitive patterns

4.3 Future Research Agenda

This framework opens multiple new research directions:

Cognitive Model Refinement

  • Industry-specific cognitive patterns
  • Cultural variation in entrepreneurial reasoning
  • Individual difference factors in opportunity recognition

Environmental Analysis Extension

  • Climate change as external enabler
  • Digital transformation impacts
  • Geopolitical disruption modeling

Application Domain Expansion

  • Social entrepreneurship and impact ventures
  • Corporate entrepreneurship and intrapreneurship
  • Regional development and innovation policy

Conclusion

This research proposal outlines an ambitious plan to develop a hybrid generative agent-based simulation framework that integrates internal cognitive modeling via LLMs with the macro-level insights of the External Enabler framework. By capturing both micro-level entrepreneurial decision-making and the enabling impact of environmental changes, the model promises to provide a holistic understanding of entrepreneurial ecosystems.

This integrated approach is expected to yield valuable strategic insights and support decision-making at both the individual and firm levels, while also contributing to theoretical and methodological advancement in entrepreneurship research.

References

Carayannis, E. G., Grigoroudis, E., Campbell, D. F., Meissner, D., & Stamati, D. (2016). The ecosystem as helix: An exploratory theory-building study of regional co-opetitive entrepreneurial ecosystems as Quadruple/Quintuple Helix Innovation Models. R&D Management, 48(1), 148-162.

Davidsson, P., & Sufyan, F. (2023). What does AI think of AI as an external enabler (EE) of entrepreneurship? An assessment through and of the EE framework. Journal of Business Venturing Insights, 19, e00361.

Hunt, R. A., & Fund, B. R. (2016). The effect of business angel experience on entrepreneurial ecosystems. Academy of Management Proceedings, 2016(1), 13978.

Kimjeon, J., & Davidsson, P. (2022). External enablers of entrepreneurship: A review and agenda for accumulation of strategically actionable knowledge. Entrepreneurship Theory and Practice, 46(3), 643-687.

Macy, M. W., & Willer, R. (2002). From factors to actors: Computational sociology and agent-based modeling. Annual Review of Sociology, 28(1), 143-166.

Mauer, R., Neergaard, H., & Linstad, A. K. (2018). Self-efficacy: Conditioning the entrepreneurial mindset. In Revisiting the entrepreneurial mind (pp. 293-317). Springer.